techblog and seo thailand » Search

Rhea Saves SEO, PageRank Details, Porn On Google & Ask Search Ads

kery — Tue, 19 Apr 2011 10:54:04 +0000

www.SERoundtable.com – In this week’s recap I thank Rhea and the others who helped save the term “SEO” from being trademarked. Matt Cutts was interviewed by Eric Enge and he uncovered a nice amount of information, including PageRank information. A poll we published show only 13% felt Google PageRank was “very important.” Some are speculating that the Caffeine index is now live. Google has more pornography issues that they had to deal with. Google opened up the “Google certified ad network” to all AdSense publishers. Google asks publishers if they would show pharmacy and alcohol ads. Ask Sponsored Listings is now hiding referrers. Google and Viacom go it in court over YouTube. SES NY is next week, we will be covering 41 sessions. In our logo roundups, Google showed the wrong colors on Hungary National Day. I also showed you the logos from St. Patrick’s Day and Google’s Pi Day logo. That was this past week at the Search Engine Roundtable. Industry Why The SEO Industry Is Special : www.seroundtable.com SEO: SEOs Continue To Dissect Eric Enge’s Interview of Google’s Matt Cutts : www.seroundtable.com 301 Redirects Do Not Pass Full PageRank & Link Value : www.seroundtable.com Only 13% Say Google PageRank is “Very Important” : www.seroundtable.com More Google Caffeine Speculation : Is It Almost Live? : www.seroundtable.com Searching: Google’s Porn Issue With Children Related Keywords : www.seroundtable.com Google AdSense: Google Opens 3rd Party Ad Networks To All AdSense …

Top Search Engine Ranking

kery — Sat, 16 Apr 2011 10:53:05 +0000

infogoround.com Search engine optimization is a collection of techniques that can be applied to a website to increase the search engine ranking of the site. Search engine ranking is the position that your site occupies when a search is done using keywords you are targeting on your site. By the way, you can discover how to obtain thousands of top quality, private label articles such as this and information products for FREE at InfoGoRound.com! Check it out when you get a chance… SEO is important because if you can get your site listed in the Google top ten for your search terms you will get significantly more traffic than if your listing shows up on any subsequent pages. SEO techniques fall under two broad categories, on-page factors and off-page factors. On page factors include things like the use of keyword and description meta tags, the use of the alt tag for images, HTML header tags, keyword placement, etc. Off page factors revolve around backlinks, but also involve the use of keywords. Backlinks are the links placed on other sites that point to your site. Steps You Can Take To Improve Your SEO First, always use keyword and description meta tags. For every page on your site you should have meta tags unique to that page. Meta tags are HTML code found between the tags near the top of the page when you are looking at the HTML code. Second, where you have images on your site, always include an alt tag. The HTML code for including an image in your page has an optional …

Search Engine Guide – Thursday, December 13

kery — Wed, 23 Mar 2011 10:54:41 +0000

AskEraser A handy privacy tool that deletes your search activity from Ask.com servers. Ask takes the lead over the other major search engines in this area. Matt Cutts on Sub-Directories and Sub-Domains Matt Cutts, Google engineer, was asked if he preferred sub-domains or sub-directories. Matt suggested only using sub-domains for major divisions of content. Cyber Monday Cyber Monday follows Black Friday which falls after thanksgiving and set a record this year with $733 million in online sales. The record that was then broken on December 6th with over $800 million in online sales for the day.

Why aren’t breadcrumbs displaying in search results for my site?

kery — Wed, 02 Mar 2011 10:56:03 +0000

Any updates on “Site hierarchies display in search results” (AKA breadcrumbs)? My site has clear breadcrumbs, but Google isn’t using them in search results. Any tips for adjusting the links, URLs, or HTML code to get this to work? Nick, Chicago More information about breadcrumbs: googleblog.blogspot.com

How to See Video Within Results wit Google Universal Search

kery — Sat, 12 Feb 2011 10:54:29 +0000

Silent video shows the difference between the results for “matt cutts” and “matt cutts video”.

Search Rankings Won’t Be the Prime SEO Metric – Bruce Clay

kery — Tue, 11 Jan 2011 01:09:11 +0000

In this fascinating video interview industry leader Bruce Clay predicts that search rankings will soon not be the prime Search Engine Optimization (SEO) metric. Three factors are converging to bring this about: (1) behavioral search, based on a user’s normal ‘neighborhood’ or ‘community,’ (2) intent-based search, and (3) universal search. Since each of these trends makes it unlikely that ranking software will see the same ranking as any individual user, ranking per se will fade as the primary way of measuring SEO success, and be replaced by targeted traffic.

Bing Search Update, Google Search Results & Yahoo Clues

kery — Tue, 14 Dec 2010 01:09:40 +0000

www.SERoundtable.com – This week at the Search Engine Roundtable I covered that Google is now showing even more single domain results but making them more compact. Bing Search has updated. Google is indexing Flash files even better. How will Google tackle the exact match domain problem? Do you need help with your Google Instant Previews? You can now tell Google about it. There are also ways to turn off the previews. Google launched Hotpot, a local social search feature. Yahoo releases a new fun keyword tool named Yahoo Clues. Google is starting to power Yahoo Japan. Google expanded their AdSense general category blocking feature to more publishers. Google’s phonebook operator no longer works due to it being a hassle. Google News is asking publishers to tell them who the original source is. That was this past week at the Search Engine Roundtable. Google Won’t Admit Wrong: Shows More Results From Single Domain But Compact Style : www.seroundtable.com Bing Search Update: November 2010 : www.seroundtable.com Google Now Doing a Better Job of Indexing Flash (SWF) Files : www.seroundtable.com Are Google’sOne Box Results Unethical? : www.seroundtable.com Will Exact Domains Always Rank Well in Google? Some Will : www.seroundtable.com Have Issues With Instant Page Previews? Let Google Know : www.seroundtable.com Remove Google’s Instant Previews In Firefox or Chrome : www.seroundtable.com Google Hotpot: Friend Powered Local Recommendations : www.seroundtable.com Yahoo Clues Brings …

Lee Odden: Search + Social = Better ROI

kery — Sun, 21 Nov 2010 21:10:28 +0000

Are you utilizing search and social media together? According to Lee Odden, CEO of TopRank Online Marketing, many people keep their search and social campaigns separate. However, if they combine their efforts, they would be more capable of reaching their goals and even expanding them. Typically, people use social media for branding and customer engagement. With search, people want to increase sales and leads by being more visible. But a joint effort produces better results. Take, for example, the Wal-Mart Check Out blog. It has 16000 inbound links and is great for engagement, but it has a severe lack of SEO. The site ranks for phrases such as checkout but not for any of its content.

How Local Search Is Being Redefined

kery — Thu, 18 Nov 2010 09:10:18 +0000

According to Darrin Clement, the CEO and Founder of Maponics, local search is, in fact, being redefined by the Web and mobile. The good news for users is that it is giving them more control to dictate what they want from local. As Clement explains to WebProNews, local search is not just about latitude and longitude. The context of the search also needs to be included into the equation. Some people may be searching from their mobile devices and want real-time results, while others may be performing local searches for the next day.

Yahoo’s David Roth on Paid Search and Branding

kery — Tue, 09 Nov 2010 01:10:30 +0000

Near the end of September, Yahoo began a new branding campaign in an effort to re-shape the Internet giants image. WebProNews caught up with David Roth, the Director of Search Marketing at Yahoo, to talk about the re-brand and specifically, the paid search element of it. Roth said the purpose of the new campaign was to re-engage users with Yahoo. The campaign put a new face on Yahoo and gave it a new slogan: Its You! The taglines intention is to put a focus on users and show that Yahoo has something for everyone. Since Yahoo is trying to re-engage its users, Roth saw the need to incorporate paid search techniques. Although people talk constantly about true value lying in branding and awareness, any time a person pays for something, he wants to know what he gets in return. As a result, Roth and his team had to essentially create a set of metrics to measure engagement in the context of their campaigns.

techblog and seo thailand » Search

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